Hop Skip Jump
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Hop Skip Jump 〰️
Hop Skip Jump
Event Design
Graphis New Talent Annual 2023 Silver Award Winner
Features: Visual Identity, Merchandise, Website, Social Media
Art Direction: Kelly Holohan
Hop Skip Jump is an event that aims to provide refugee children with a safe, inclusive, and stress-free environment to play and connect with other kids.
Many current outreach efforts for refugee children are geared toward learning and neglect the importance of having fun. Refugees in America are often isolated from their native peers due to several factors, including the language barrier, PTSD, cultural differences, etc. Hop Skip Jump addresses this by giving kids an opportunity to bond in the universal language of play.
Pillars
It is fun
It is universally accessible and appealing
It fosters connections across cultures
It is something any kid would want to be a part of